Aluram's purple hydrate & repair treatment fights frizz, heat damage, and breakage all while canceling out brassy & golden tones in blonde or white hair. Marigold and Squalane Oil deeply condition, detangle, and revive dry & dull hair from daily damage.
Features & Benefits:
Neutralizes brassiness, and can be used directly after a lightening service Maintains blonde, platinum, or highlighted tones, and even brightens grey & white hair Helps nourish dry and chemically treated hair Highly pigmented treatment that is great for all hair types and can be used weekly or as needed Vegan Sulfate, Gluten, Paraben, and Cruelty-Free Color Safe
How To Use:
After shampooing with any Aluram shampoo, apply a generous amount evenly from scalp to ends. Leave on for up to 10 minutes for maximum toning. Rinse and style as normal.
ALURAM
Purple Hydrate & Repair Treatment 11 oz
Aluram's purple hydrate & repair treatment fights frizz, heat damage, and breakage all while canceling out brassy & golden tones in blonde or white hair. Marigold and Squalane Oil deeply condition, detangle, and revive dry & dull hair from daily damage.
Features & Benefits:
Neutralizes brassiness, and can be used directly after a lightening service Maintains blonde, platinum, or highlighted tones, and even brightens grey & white hair Helps nourish dry and chemically treated hair Highly pigmented treatment that is great for all hair types and can be used weekly or as needed Vegan Sulfate, Gluten, Paraben, and Cruelty-Free Color Safe
How To Use:
After shampooing with any Aluram shampoo, apply a generous amount evenly from scalp to ends. Leave on for up to 10 minutes for maximum toning. Rinse and style as normal.
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Aluram's purple hydrate & repair treatment fights frizz, heat damage, and breakage all while canceling out brassy & golden tones in blonde or white hair. Marigold and Squalane Oil deeply condition, detangle, and revive dry & dull hair from daily damage.
Features & Benefits:
Neutralizes brassiness, and can be used directly after a lightening service Maintains blonde, platinum, or highlighted tones, and even brightens grey & white hair Helps nourish dry and chemically treated hair Highly pigmented treatment that is great for all hair types and can be used weekly or as needed Vegan Sulfate, Gluten, Paraben, and Cruelty-Free Color Safe
How To Use:
After shampooing with any Aluram shampoo, apply a generous amount evenly from scalp to ends. Leave on for up to 10 minutes for maximum toning. Rinse and style as normal.
Aluram's purple hydrate & repair treatment fights frizz, heat damage, and breakage all while canceling out brassy & golden tones in blonde or white hair. Marigold and Squalane Oil deeply condition, detangle, and revive dry & dull hair from daily damage.
Features & Benefits:
Neutralizes brassiness, and can be used directly after a lightening service Maintains blonde, platinum, or highlighted tones, and even brightens grey & white hair Helps nourish dry and chemically treated hair Highly pigmented treatment that is great for all hair types and can be used weekly or as needed Vegan Sulfate, Gluten, Paraben, and Cruelty-Free Color Safe
How To Use:
After shampooing with any Aluram shampoo, apply a generous amount evenly from scalp to ends. Leave on for up to 10 minutes for maximum toning. Rinse and style as normal.
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A Store Like No Other
Our beauty and gift store has been proudly serving the Sacramento community since 1994 as a women-owned, independent local business. We offer a full-service salon alongside a thoughtfully curated store with 10,000 sq ft and featuring over 1,000 brands from haircare and skincare to cosmetics, men’s grooming, gifts, and apparel. As we’ve grown, our space and selections continue to evolve with the goal of bringing our community the best in beauty and lifestyle.
