
Joico JoiFULL Volumizing Shampoo gently washes away excess oil and impurities that can weigh hair down, while bamboo extract adds airy body and fullness.
Benefits:- Fuller, thicker, bouncier hair
- 24-hour style retention*
- Provides long-lasting humidity protection*
- Instantly adds shine
- Rich lather gently yet thoroughly cleanses hair
- Adds instant, lightweight body
- *When using JoiFull Volumizing Shampoo, Conditioner, and Styler as a system
- Rice Protein, rich in amino acids, helps to strengthen and thicken hair while providing a fuller feel and visible lift to fi ne, limp hair.
- Bamboo Extract, fi brous and rich in silica, helps to build volume while promoting thicker, stronger, shinier strands.
- Lotus Flower, a prized exotic bloom full of strength-building protein, magnesium, and potassium, helps improve elasticity and gives hair a healthy appearance.
- SmartRelease Technology packs our triple-powered, healthy-hair ingredients inside an invisible liposome. This unique delivery system offers continuous release to the hair, protecting it against the recurring damage caused by daily styling and wear.
How To Use:
Apply to wet hair. Lather. Rinse Well.
Ingredients:
Water/Aqua/Eau, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Sodium Chloride, Sodium C14-16 Olefin Sulfonate, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Hydrolyzed Rice Protein, Bambusa Vulgaris Stem Extract, Arginine Hcl, Rosa Canina Fruit Oil, Nelumbo Nucifera Flower Extract, Phosphatidylcholine, Glycerin, Hydroxypropyl Chitosan, Sodium Benzoate, Tetrasodium Glutamate Diacetate, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Cocotrimonium Chloride, Citric Acid, Polyquaternium- 47, Sodium Hydroxide, Phenoxyethanol, Methylchloroisothiazolinone, Methylisothiazolinone, Limonene, Citronellol, Fragrance/Parfum.
JOICO
JoiFULL Volumizing Shampoo 10.1 oz
Joico JoiFULL Volumizing Shampoo gently washes away excess oil and impurities that can weigh hair down, while bamboo extract adds airy body and fullness.
Benefits:- Fuller, thicker, bouncier hair
- 24-hour style retention*
- Provides long-lasting humidity protection*
- Instantly adds shine
- Rich lather gently yet thoroughly cleanses hair
- Adds instant, lightweight body
- *When using JoiFull Volumizing Shampoo, Conditioner, and Styler as a system
- Rice Protein, rich in amino acids, helps to strengthen and thicken hair while providing a fuller feel and visible lift to fi ne, limp hair.
- Bamboo Extract, fi brous and rich in silica, helps to build volume while promoting thicker, stronger, shinier strands.
- Lotus Flower, a prized exotic bloom full of strength-building protein, magnesium, and potassium, helps improve elasticity and gives hair a healthy appearance.
- SmartRelease Technology packs our triple-powered, healthy-hair ingredients inside an invisible liposome. This unique delivery system offers continuous release to the hair, protecting it against the recurring damage caused by daily styling and wear.
How To Use:
Apply to wet hair. Lather. Rinse Well.
Ingredients:
Water/Aqua/Eau, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Sodium Chloride, Sodium C14-16 Olefin Sulfonate, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Hydrolyzed Rice Protein, Bambusa Vulgaris Stem Extract, Arginine Hcl, Rosa Canina Fruit Oil, Nelumbo Nucifera Flower Extract, Phosphatidylcholine, Glycerin, Hydroxypropyl Chitosan, Sodium Benzoate, Tetrasodium Glutamate Diacetate, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Cocotrimonium Chloride, Citric Acid, Polyquaternium- 47, Sodium Hydroxide, Phenoxyethanol, Methylchloroisothiazolinone, Methylisothiazolinone, Limonene, Citronellol, Fragrance/Parfum.
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Joico JoiFULL Volumizing Shampoo gently washes away excess oil and impurities that can weigh hair down, while bamboo extract adds airy body and fullness.
Benefits:- Fuller, thicker, bouncier hair
- 24-hour style retention*
- Provides long-lasting humidity protection*
- Instantly adds shine
- Rich lather gently yet thoroughly cleanses hair
- Adds instant, lightweight body
- *When using JoiFull Volumizing Shampoo, Conditioner, and Styler as a system
- Rice Protein, rich in amino acids, helps to strengthen and thicken hair while providing a fuller feel and visible lift to fi ne, limp hair.
- Bamboo Extract, fi brous and rich in silica, helps to build volume while promoting thicker, stronger, shinier strands.
- Lotus Flower, a prized exotic bloom full of strength-building protein, magnesium, and potassium, helps improve elasticity and gives hair a healthy appearance.
- SmartRelease Technology packs our triple-powered, healthy-hair ingredients inside an invisible liposome. This unique delivery system offers continuous release to the hair, protecting it against the recurring damage caused by daily styling and wear.
How To Use:
Apply to wet hair. Lather. Rinse Well.
Ingredients:
Water/Aqua/Eau, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Sodium Chloride, Sodium C14-16 Olefin Sulfonate, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Hydrolyzed Rice Protein, Bambusa Vulgaris Stem Extract, Arginine Hcl, Rosa Canina Fruit Oil, Nelumbo Nucifera Flower Extract, Phosphatidylcholine, Glycerin, Hydroxypropyl Chitosan, Sodium Benzoate, Tetrasodium Glutamate Diacetate, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Cocotrimonium Chloride, Citric Acid, Polyquaternium- 47, Sodium Hydroxide, Phenoxyethanol, Methylchloroisothiazolinone, Methylisothiazolinone, Limonene, Citronellol, Fragrance/Parfum.
Joico JoiFULL Volumizing Shampoo gently washes away excess oil and impurities that can weigh hair down, while bamboo extract adds airy body and fullness.
Benefits:- Fuller, thicker, bouncier hair
- 24-hour style retention*
- Provides long-lasting humidity protection*
- Instantly adds shine
- Rich lather gently yet thoroughly cleanses hair
- Adds instant, lightweight body
- *When using JoiFull Volumizing Shampoo, Conditioner, and Styler as a system
- Rice Protein, rich in amino acids, helps to strengthen and thicken hair while providing a fuller feel and visible lift to fi ne, limp hair.
- Bamboo Extract, fi brous and rich in silica, helps to build volume while promoting thicker, stronger, shinier strands.
- Lotus Flower, a prized exotic bloom full of strength-building protein, magnesium, and potassium, helps improve elasticity and gives hair a healthy appearance.
- SmartRelease Technology packs our triple-powered, healthy-hair ingredients inside an invisible liposome. This unique delivery system offers continuous release to the hair, protecting it against the recurring damage caused by daily styling and wear.
How To Use:
Apply to wet hair. Lather. Rinse Well.
Ingredients:
Water/Aqua/Eau, Sodium Laureth Sulfate, Cocamidopropyl Betaine, Sodium Chloride, Sodium C14-16 Olefin Sulfonate, Laurdimonium Hydroxypropyl Hydrolyzed Keratin, Hydrolyzed Rice Protein, Bambusa Vulgaris Stem Extract, Arginine Hcl, Rosa Canina Fruit Oil, Nelumbo Nucifera Flower Extract, Phosphatidylcholine, Glycerin, Hydroxypropyl Chitosan, Sodium Benzoate, Tetrasodium Glutamate Diacetate, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Cocotrimonium Chloride, Citric Acid, Polyquaternium- 47, Sodium Hydroxide, Phenoxyethanol, Methylchloroisothiazolinone, Methylisothiazolinone, Limonene, Citronellol, Fragrance/Parfum.
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Our beauty and gift store has been proudly serving the Sacramento community since 1994 as a women-owned, independent local business. We offer a full-service salon alongside a thoughtfully curated store with 10,000 sq ft and featuring over 1,000 brands from haircare and skincare to cosmetics, men’s grooming, gifts, and apparel. As we’ve grown, our space and selections continue to evolve with the goal of bringing our community the best in beauty and lifestyle.











