This RUSK repair shampoo provides vital nourishment to help strengthen and restore damaged, weak hair. Nourishing marine botanicals and a patented UV-absorbing technology with antioxidant-rich vitamin E acetate help shield haircolor from damaging sun-generated free radicals, a leading cause of accelerated fading in haircolor. Protect and rejuvenate hair with RUSK® Deepshine® Color Repair Sulfate-Free Shampoo. Restores, nourishes, and strengthens damaged hair. Contains a patented UV-absorbing technology known to protect haircolor from fading rapidly, and nourishing bio-marine ingredients and vitamins that help protect hair during thermal styling. Apply generously to wet hair and work up lather. Rinse thoroughly. Follow with Deepshine® Color Repair Conditioner.