


Keep your blonde hair cool with Platinum Blonde Violet Shampoo from Paul Mitchell. This purple shampoo banishes brassy tones and brightens hair.
- Color-enhancing formula is gentle enough for weekly use
- Eliminates unwanted brassy tones for light, bright hues
- Adds moisture + softens strands
- Ideal for light to medium blonde, silver, gray or white hair
How To Use:
Massage into wet hair, allow to remain on hair for 1-5 minutes. Rinse. Repeat as needed. Follow with Platinum Blonde Violet Conditioner.
Pre-caution: Avoid contact with eyes. If any adverse reaction occurs, stop using the product. Inform your doctor if your condition persists. If eye contact or adverse reaction occurs, rinse with cool water. Keep out of reach of children. May stain fingernails, fabrics and other porous surfaces. A strand test is recommended on bleached or highly porous hair.
PAUL MITCHELL
Platinum Blonde Violet Shampoo 10.14 oz
Keep your blonde hair cool with Platinum Blonde Violet Shampoo from Paul Mitchell. This purple shampoo banishes brassy tones and brightens hair.
- Color-enhancing formula is gentle enough for weekly use
- Eliminates unwanted brassy tones for light, bright hues
- Adds moisture + softens strands
- Ideal for light to medium blonde, silver, gray or white hair
How To Use:
Massage into wet hair, allow to remain on hair for 1-5 minutes. Rinse. Repeat as needed. Follow with Platinum Blonde Violet Conditioner.
Pre-caution: Avoid contact with eyes. If any adverse reaction occurs, stop using the product. Inform your doctor if your condition persists. If eye contact or adverse reaction occurs, rinse with cool water. Keep out of reach of children. May stain fingernails, fabrics and other porous surfaces. A strand test is recommended on bleached or highly porous hair.
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Keep your blonde hair cool with Platinum Blonde Violet Shampoo from Paul Mitchell. This purple shampoo banishes brassy tones and brightens hair.
- Color-enhancing formula is gentle enough for weekly use
- Eliminates unwanted brassy tones for light, bright hues
- Adds moisture + softens strands
- Ideal for light to medium blonde, silver, gray or white hair
How To Use:
Massage into wet hair, allow to remain on hair for 1-5 minutes. Rinse. Repeat as needed. Follow with Platinum Blonde Violet Conditioner.
Pre-caution: Avoid contact with eyes. If any adverse reaction occurs, stop using the product. Inform your doctor if your condition persists. If eye contact or adverse reaction occurs, rinse with cool water. Keep out of reach of children. May stain fingernails, fabrics and other porous surfaces. A strand test is recommended on bleached or highly porous hair.
Keep your blonde hair cool with Platinum Blonde Violet Shampoo from Paul Mitchell. This purple shampoo banishes brassy tones and brightens hair.
- Color-enhancing formula is gentle enough for weekly use
- Eliminates unwanted brassy tones for light, bright hues
- Adds moisture + softens strands
- Ideal for light to medium blonde, silver, gray or white hair
How To Use:
Massage into wet hair, allow to remain on hair for 1-5 minutes. Rinse. Repeat as needed. Follow with Platinum Blonde Violet Conditioner.
Pre-caution: Avoid contact with eyes. If any adverse reaction occurs, stop using the product. Inform your doctor if your condition persists. If eye contact or adverse reaction occurs, rinse with cool water. Keep out of reach of children. May stain fingernails, fabrics and other porous surfaces. A strand test is recommended on bleached or highly porous hair.
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Our beauty and gift store has been proudly serving the Sacramento community since 1994 as a women-owned, independent local business. We offer a full-service salon alongside a thoughtfully curated store with 10,000 sq ft and featuring over 1,000 brands from haircare and skincare to cosmetics, men’s grooming, gifts, and apparel. As we’ve grown, our space and selections continue to evolve with the goal of bringing our community the best in beauty and lifestyle.











