- Smoother, healthier, frizz free vibrant hair without the chemicals! This shampoo is the FIRST step in the SmoothStraight system. With the new COLURE Organic SmoothStraight System imagine unruly locks smooth and straight without the use of toxic chemicals. COLURE introduces an alternative and safe way to temporarily straighten hair that can last as long as your client wishes. Experience the most luxuriously smooth and velvety soft hair. •Made with up to 70% Organic ingredients •Free from Formaldehyde, parabens, sulfates (sls), sodium chloride, SD-40 alcohol, MEA, DEA, Phthalates, Triclosan, Dioxin, polyethylene glycol, Propylene glycol, Dyes, DMDM hydantoin and imidazolidinyl urea •Certified Organic, Aloe Vera, Shea Butter, Jojoba Oil, Safflower Oil, Green Tea, Mango, Guava, Mandarin Orange and Lavender •Aromatherapy of Green Tea, Mango, Mandarin Orange and Lavender •Through the use of Molecular Nanotechnology, the Color Longevity Formula provides the following multi-functional benefits ?Custom blend of six luxurious sodium chloride-free and sulfate-free cleansers ?Hydrates, nourishes and re-balances hair leaving it smoother & velvety looking ?Extends the life of any Keratin Professional Smoothing Treatments ?Full Spectrum Sun Screen protects from UVA & UVB oxidative damage ?Thermal protection against heat from blow dryers, flat irons, and curling irons ?Super Antioxidants to combat environmental oxidative damage to hair ?Repairs, Restores and Strengthens with the highest concentration of superb quality multi-weight Vegetable & Keratin proteins, peptides and amino acids ?Advanced Shine with Frizz-Free Technology ?Anti-Aging Technology renews hair to look and feel more youthful ?Color Longevity Formula with Zero Color Fade technology. Shampoo hair thoroughly. Follow with Colure's SmoothStraight Conditioner.
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