- Full-On Impact! During high-profile shoots in our L.A. photo studio, we need to sweep on big, glossy lashes—fast. We infused this patent-leather formula with olive-oil complex to deliver insta-soft lashes and bring you the same fluttery fabulosity at home. When it comes to volume, our mantra is "crank it up." Every swipe gives you fiber-rich length and thickness without clumps, flakes or smudges. Big, tapered brush grabs lash at root for ultra-coverage. Glossy fibers sculpt lashes up and out. No clumping, smudging or flaking. Formulated without Parabens, Sodium Lauryl Sulfate, Phthalates, Fragrance & Talc. Starting at the base of lashes, sweep mascara up and out. Tip: Flip brush vertical to literally paint mascara on individual lashes.