- Gentle, sulfate free cleanser that helps to create a healthy environment for Non Color-Treated Hair hair and scalp. Contains LifeXtend technology to help in strengthening keratin protein. Cleanses and removes toxins such as DHT from the hair and scalp skin, a primary cause of hair thinning and hair loss. LifeXtend Complex: Hydrates and nourishes while strengthening and fortifying for thicker, fuller looking hair. Kelp Extract: Helps protect from damage. Sage Leaf Extract: Helps stimulate healthy hair growth. Apply daily to wet hair, massage gently, leave one minute and rinse.