For years, multi-cultural people with hard to manage hair traveled from store to store, trying to blend products in a hopeless attempt to tame their locks. Wendi LEVY and Kim ETHEREDGE , two "mixed chicks", created a product line because they needed it. Then, something happened...friends and family started encouraging them to package it, and soon they had a full blown business running out of the garage. After a little door to door hustling, a few celebrity endorsements, and a ton of online customer support, MIXED CHICKS is bringing their products to the world.