- Mind-Blowing Shadows! These purse-sized, pigment-powered eye shadow palettes are made to mesmerize—and collect! Each Cover Shots palette has a curated mix of colors, formulas and finishes so you can nail the latest trends and create your own looks. These versatile makeup palettes are curated to spark your creativity with customizable eye looks using the season’s most-coveted colors. Find your vibe within every eye palette (sold separately): Metallic: Satin Shimmer Finish; Matte: high-coverage, velvety; Golden Hour: Creamy, lit-from-within shades; Softlight: Easy Wash of Color; Smoky: Effortless and modern; Bold: Transformative and electrifying; Ablaze: Hot, desert-inspired shades. The star of our Cover Shots campaign is actress and social media powerhouse Shay Mitchell. Inspired by the distinct vibes of the palettes, we worked with Shay to create a unique personality for each one. Think: 7 palettes. 7 shades of Shay. Channel her style or mix shadows to get your own individual look. Includes 6 eye shadows + 2 double-sized base shades in 1 portable makeup palette. Each features a range of finishes and shades with intense pigment payoff and superior blendability. Inspired by makeup trends seen and shot at Smashbox’s L.A. creative photo studio. Choose base color and blend onto lids. Play with mix-and-match shades and layer to create your own cover look. Use a light, pearlized shadow as a highlighter or mix shadow with 24 Hour Shadow Primer for a long wearing lid tint. Cruelty-free.